The Millionaire Mind Support Network

The Second in the Author Entrepreneur Series…

Step Two

Develop a clear description of your author entrepreneur enterprise

So, are you developing a publishing business that will build you a passive, residual, income stream or passionately pursuing a hobby?

Lets get down to Business

1. Have you chosen a name for your business enterprise? Does the name support your branding strategy and desired position?

2. Have you defined your company’s mission? What are your corresponding goals and objectives?

3. What exactly is your branding strategy and market position?

4. How will your publishing project meet the needs of your customers better than your competitor? (Please do not delude yourself that this is the fist book on this subject. It is the first written with your special talent, from your specific point of view; but the customer will have other books to choose from.)

5. What are the steps you need to follow to form a legal business?

6. How do you determine what type of business structure is appropriate for your venture? What are the key differences between a proprietorship, partnership, LLC, or a Corporation?

7. Are you a manufacturer, merchandiser, or a service business? If you answered all three, I am very, very pleased with you grasshopper. As a self-publisher, you have all the manufacturers project management responsibilities — shepherding raw resources into a finished product. As a merchandiser, you have the job of seeing that product successfully distributed and sold. As for service, you have the care and feeding of the distribution network, your clients, the bookstore owners and the end user, the readers. Oh yes, if you are starting a publishing venture with talent other than yourself, you have to keep your authors happy. Because if you don’t, your authors will be in the next wave of competitors. I just love the publishing business — I think its all that free-floating Darwinian energy.

8. How quickly can you reasonably grow sales? What will it take to reach profitability?

9. Are you planning to develop a whole new product line?

10. Do you have plans to expand your product line?

11. If you have more than one publishing project planned, do you have the metrics in place to measure sales performance?

9. Define the barriers to entering and exiting an alternate publishing entrprise. This goes back to honestly reviewing and recognizing your skill-set and resources. Example: the final price tag for a self-published, printed and professionally promoted book could run between $5000 and $10,000. Do you have the resources to carry the project to successful fruition? If not, that is a barrier to entry.

Another example: you decide to self publish in the form of an e-book. Without the up-front printing costs, it seems like an affordable alternative to get in the publishing game; however, there is a significant technological barrier that you or someone on your payroll has to surmount. Do you have the creative capability to design and format the publication for electronic download? Which of several competing electronic publishing “standards” do you follow? Do you have the budget and/or technical capability to mount and promote an e-commerce enabled website to take advantage of print-on-demand-download technology?

Millionaire Minds Are Entrepreneurial

Many of us left the Millionaire Mind Intensive weekend, KNOWING, that we had to find ways to monetize our existing enterprises, or if we didn’t already own a business, start one. T. Harv Eker and the Peak Potentials trainers all stress the importance of reviewing and using, our personal and profession experiences and expertise, looking for opportunities to solve problems and sell the solutions. For many of us, writing and distributing self published e-Books or printed material based on our passion and purpose seemed like a good first step. Many of you have contacted Nick or myself asking for advise about how to publish your work, so I thought I’d summarize the Author Entrepreneur process in a series of Millionaire Mind Support Network™ Blog entries.

Step 1

Determining the market for your book

If you are moved to consider self-publishing, you are most likely dealing with a book of your heart … a book that you believe in. That makes it harder to step back and consider its position in the market place objectively.

Some are some points to consider in that process.

1. Who are the customers for your book?

2. What is the potential market (how many buyers) for your book?

3. Where are they? How will you reach them? (Internet marketing and website Search Engine Optimization, social networking, print media advertisements, direct mail campaigns, trades shows)

4. How will your publishing project meet the needs of your targeted customers?

5. How will it benefit them?

6. How is your book better than your competition’s…how do you maintain your edge?

7. Will emerging or changing technology affecting your publishing enterprise? How?

8. Have you budgeted for both time and money to market your publication project? Social and viral networks are two specific marketing trends that are being used successfully by Author Entrepreneurs. Both are inexpensive options, however the trade off is a significant investment of time and single-minded purpose. Our good friend and “Peer Mentor” Chris Sherrod is one of the best examples of success through focused intent and a complete commitment to the use of both social and viral networks to promote his work. Are you willing and able to commit the time needed to leverage social networks effectively to market your publications?

The next Millionaire Mind Support Network™ Blog will address Step Two of the Author Entrepreneur Process: Develop a clear description of your author entrepreneur enterprise.

“As you give love out, it’s received and reciprocated–and it grows. That’s the beauty of it. Love is energy. You can feed it to people, and they in turn feed it to others, and eventually it comes back.”

—Hill Harper

When I read this quote, I thought about The Millionaire Mind Support Network™. Just about a year and a half ago, we attended our first Millionaire Mind Intensive, built this website and developed the Millionaire Mind Intensive Directory.

The purpose of the Millionaire Mind Support Network™ Directory™ is to provide a venue for Millionaire Mind Intensive Graduates, to keep in touch with one another, to support each other’s businesses, and to give and receive support for our personal and professional growth.
Personally, I can attest that the support and “peer mentorship” I have received from my fellow Millionaire Mind Intensive has been life changing. I’ve learned that graduates of the Peak Potential courses, “show up — take action, and lead by example.”

Each of us left our Millionaire Mind Intensive experience having been exposed to a new paradigm. We experienced fresh insight into out belief systems — our money blueprints. We were able to identify some of the beliefs that have subtly or blatantly sabotaged our previous efforts to raise our personal financial thermostats. We came away with the understanding that multiple steams of passive and residual income are key to our financial freedom, We know that if we did not have a business, we needed to start one, and if we had one, we needed to restructure it to take full advantage of every opportunity to monetize every result producing activity.

The biggest gift of the Millionaire Mind Intensive experience is the many wonderful, supportive friendships we have developed amongst our fellow MMI participants. We have celebrated each other’s successes, stood in support as we faced challenges and have offered, and received unconditional love.

Attending the Millionaire Mind Intensive was a blessing which has brought positive change in our lives. The fall Millionaire Mind Intensive season has just started. Check the events calendar. Plan to attend again, and bring someone you love. It is the best use of time, energy and love you can give yourself and someone you care about.
Millionaire Minds send and receive loving energy.

These words of wisdom brought to you by the Millionaire Mind Support Network’s own Chris Sherrod — Chief Thinker of Abundance Unlimited…

After the worst bank failure of all time and quickly followed by the second, very little people would argue that we are not in a recession. Some even say the beginning of a depression.

Well, I’ve been thru them before and I’ve studied companies that have come out of a recession a winner. With crisis’ there is great opportunity.

So here is my top 10 list of the best strategies to do in a recession. These will keep you fresh and ahead of the pack. Innovation is the key to performance, growth and valuation.

1. Hire talent. Some companies are laying off really good people because they are simply getting rid of paychecks. Snatch these talented people up. Talent is the single most important variable in innovation.

2. Increase your risk. I know you think I’m crazy, but with many companies going out of business a business that is too conservation will join the masses and go out of business itself. Don’t be conservative. Fight your instinct to be conservation. Be bold or die.

3. Increase New Product Development. You need new products and services to grow. Don’t stop this. While other companies are stopping product development you’ll be coming out with cool new stuff and have a bigger share of the market. With fewer offerings in the marketplace you’ll attract more clients.

4. Increase your technology. Spend money on your business automation. Streamline your business operations with Information Technology. Social networking requires a larger conversation with your clients. Use Information Technology to get more done with less human resources. We can help you get the tools and processes to streamline your business. Give us a call at 1-210-775-2489.

5. Go global. Just because there is a recession where you live doesn’t mean that it is worldwide. Other markets are doing better. Emerging markets bring in new revenue, talent and business models. Get out there and spread yourself around the world. With technology today it is easy to be everywhere.

6. Innovation as key strategy. While other companies are replacing their key strategy of innovation with cost cutting, you will be innovating. It’s hard to turn back on innovation once growth returns so don’t do it. Keep innovation your key strategy. Changing investment strategies when the economy changes means the company is doing something fundamentally wrong.

7. Keep your performance metrics. Many companies change how they evaluate projects for risk during a recession. Keep your metrics the same. Changing them will increase risk-averse behavior and this is again hard to change back.

8. Go flat. Don’t change to a command management model. You need fast decisions making and you need your talent to feel included in the decision making process. Becoming a dictator will alienate everyone. Keep your company in a flat collaborative model where innovation can live.

9. Keep your growth oriented people. Don’t replace them with cost cutting people that will cut your company to shreds. Since most recessions last a short while the cost cutting people will be around once growth returns and they won’t know how to grow. Keep and attract people that can help you grow. Grow while everyone else is shrinking. Get that market share when it is easy.

10. Bring in outside talent. Don’t wall yourself in. Cutting out consultants can save money quickly but bringing in outside people increases innovation. If you are not open to outside consultants and their innovative ideas it will help your competitive position. I’m available for outside consulting and can help you increase your innovation. Give me a call at 1-210-775-2489 and let’s see what we can do together.
Keep learning don’t cut back on learning. If you cut back then it will create huge gaps in your capabilities. Your people will leave because they are not being innovative and when growth returns you won’t have the talent to grow.

Of course you don’t want to spend money you don’t have so look at cutting back on travel. With phones, webcams, and web applications you can do everything right from your home. Look into cutting your salary before your people. You probably can handle the cut more than they can. Don’t spend too much on technology, there are many free and open source software that can do what you need. Hire a good IT consultant that knows their stuff, like us. We can help you have the perfect systems and be mobile. Don’t rely on software sales people to tell you the best deal.

Reward the behavior you want in your people.

Winning companies always make it out of a recession. And they almost always beat the competition based on innovation. During the last recession Apple worked on iTunes and iPods and when growth came back they destroyed their competition. Implement this top 10 list just like Apple did and your company will come out on top.

To your prosperity,

Chris Sherrod
Chief Thinker of Abundance Unlimited

I guide business people to create new fun, inspiring business ideas and help them implement their vision.
http://www.AbundanceUnlimited.com

Listening to “Media Talking Heads” and Group Thought Is Not Helpful

Well, we are nine days into October, and the media coverage of the imploding financial markets and the government’s response has taken some of the public for a jaw dropping stomach-churning ride.

Did anyone else hear Doug Nelson’s voice in the back of his or her mind? “How you do one thing, is how you do everything.” Approaching a negative dynamic with fear and panic is not a choice or belief we want to replicate in other aspects of our lives. We may not have a conscious choice about experiencing a given situation, but we have 100% control about how we think about and react to any given set of circumstances.

Millionaire Minds choose not to be ‘Victims’. Millionaire Minds do not cede their personal power to an outside circumstance. Now is the perfect time to pull your, “Secrets of the Millionaire Mind” and read it cover to cover.

T. Harv Eker often reminds us that great fortunes are made in every downturn. Building, following and making mid-course corrections your MILLIONAIRE MIND plan is the path to your personal abundance. Over the course of the next year each of us will adjust our plan.

Your Inner Game of Wealth Game Plan

The important aspect of each mid-course adjustment is paying attention to your inner game of wealth.

• Be grateful for every blessing.
• Celebrate every win.
• Be willing to look at every situation differently.
• Look for problems and develop solutions — then monetize the solution.
• Join or start a Millionaire Mastermind Group. The unconditional support you receive from your mastermind group can make all the difference.
• Write or review your goals, adjust and read them every day.
• Write or review your vision statement, read it every day.
• Use creative visualization exercises to “see and feel” your end game.
• Pay attention to your finances, USE YOUR PROSPERITY JARS!
• Simplify your life.
• Pull out your 90-day “Millionaire Mind” 90-Day Wealth Conditioning Program and go through the whole program again.

“Life is thickly sown with thorns, and I know no other remedy than to pass quickly through them. The longer we dwell on our misfortunes, the greater is their power to harm us. “
— Miguel de Cervantes
Spanish playwright, poet and novelist of “Don Quixote”, first published in 1605,
since released in 700 editions and translated into every major language.

So many of our Millionaire Mind Intensive Graduates have either attended Robert Stevens’ Mastery Systems classes or studied his tapes, I wanted to share his latest class schedule.

Stevens’ “Conscious Language” training is so helpful to Millionaire Mind Intensive graduates who are 100% committed to changing their money blueprint. Awareness of our personal vocabulary — the messages our “self-talk” is using to direct our unconscious mind — is the first step to changing our personal blueprint and opening to receive the full abundance of the Universe.

Mastery Systems Course Schedule October / November 2008 Greetings & Blessings from our hearts to yours. 10/10/08 – Introductory Evening – Plano, TX All are welcome to attend: 10/10/08 – FREE Introductory Evening 7pm-10pm Hosted by Courtney Taylor in Plano, TX FULL DETAILS HERE 10/11/08 – Full Day Immersion – Plano, TX All are welcome to attend: 10/11/08 – Full Day Immersion 8:30am-4:30pm Conscious Language, Imagination Activation, & Sacred Body Language Translations with special emphasis on Bio-Optic Holography Hosted by Courtney Taylor in Plano, TX FULL DETAILS HERE 10/13/08 – Introductory Evening – Flagstaff, AZ All are welcome to attend: 10/13/08 – FREE Introductory Evening 5:30pm-8:30pm Hosted by Priya Drews at New Frontiers Natural Marketplace FULL DETAILS HERE 10/15/08 – Introductory Event – Santa Monica, CA All are welcome to attend: 10/15/08 – FREE Introductory Afternoon 3pm-6pm Hosted by David Gilbert at Continuum Studio FULL DETAILS HERE 10/16/08 – Introductory Evening – Calistoga, CA All are welcome to attend: 10/16/08 – FREE Introductory Evening 7pm-9pm Hosted by Ronney Aden at the FlatIron Grill FULL DETAILS HERE 10/17/08 – Introductory Evening – Sacramento, CA All are welcome to attend: 10/17/08 – FREE Introductory Evening 7pm-9pm Hosted by Ronney Aden at Christ Unity Church FULL DETAILS HERE 10/18/08 – Introductory Evening – Reno, NV All are welcome to attend: 10/18/08 – FREE Introductory Evening 7:30pm-10:30pm Hosted by Cara Ceaglio FULL DETAILS HERE 10/19/08 – Introductory Evening – Mt. Shasta, CA All are welcome to attend: 10/19/08 – FREE Introductory Evening 7pm-10pm Hosted by Jonathon Shalomar FULL DETAILS HERE 10/20/08 – Introductory Evening – Portland, OR All are welcome to attend: 10/20/08 – FREE Introductory Evening 7pm-10pm Hosted by Dr. Elliott Mantell & Franklin Markowitz FULL DETAILS HERE 10/21/08 – Introductory Evening – Redmond, WA All are welcome to attend: 10/21/08 – FREE Introductory Evening 7pm-10pm Hosted by Tom Armstrong & Sue Park FULL DETAILS HERE 10/23/08 – Introductory Evening – Seattle, WA All are welcome to attend: 10/23/08 – FREE Introductory Evening 7pm-10pm Hosted by Maryann Schumacher & Franklin Markowitz FULL DETAILS HERE 10/26/08 – 10/30/08 Mastery 201 & Mastery of Facilitation 301 Seattle, WA 10/26/08 – 10/30/08 in Seattle, WA FULL DETAILS HERE 11/01/08 – Sacred Body Language Translations – Mt. Shasta, CA All are welcome to attend: 11/01/08 – Sacred Body Language Translations Immersion 9am-5pm Hosted by Jonathon Shalomar FULL DETAILS HERE 11/05/08 – Introductory Event – Dallas, TX All are welcome to attend: 11/05/08 – FREE Introductory Event 11am-2pm Hosted by Amy Hirsch, Dallas, TX FULL DETAILS HERE 11/07/08 – Introductory Evening – Plano, TX All are welcome to attend: 11/07/08 – FREE Introductory Evening 7pm-10pm Hosted by Courtney Taylor in Plano, TX FULL DETAILS HERE 11/11/08 – 11/15/08 Mastery 201 & Mastery of Facilitation 301 Dallas, TX 11/11/08 – 11/15/08 in Dallas, TX FULL DETAILS HERE 11/17/08 – 11/23/08 L.O.M.I.T. & O.F.C.T. Dallas, TX Grads of Mastery 201 & Mastery of Facilitation 301 are invited to attend Language Of Mastery Instructor Training & Outcome Facilitation Certification Training: 11/17/08 – 11/23/08 in Dallas, TX FULL DETAILS HERE Body Electronics Dallas, TX is being re-scheduled for January Grads of Mastery 201 & Mastery of Facilitation 301 are invited to participate in this unique experience: January 2009 in Dallas, TX new dates forthcoming… FULL DETAILS HERE

A Civil Thought, In Uncivil Times..

A fellow Millionaire Mind Intensive participant first introduced me to the work of Robert Tennyson Stevens, and his Language Mastery Systems.  There are a number of the Austin-based MMI graduates who have studied with Robert Tennyson Stevens. Personally, I have found his CD-based classes incredibly helpful in recognizing and correcting negative speaking and thinking patterns.  His teaching schedule brings Robert to the Dallas area about once a year. If you every have an opportunity to listen to one of his presentations, do so. You won’t find a better way to address some of the issues that are currently affecting your money blueprint. Robert’s contact information is included at the end of this post.

In a recent email T. Harv Eker said, “…poor and mediocre people, those reacting in fear and regressing to past unsupportive thoughts and behaviors, are falling behind, those of us who have developed our millionaire minds are leaping ahead. Simply put – we can’t control the markets, but we can control the way we react to them, and whether we prosper or lose.”

It has never been more important to continually develop your Millionaire Mindset. The following prayer/poem was sent out to the Mastery Systems email list with permission to pass it on to whomever we thought might find it a helpful focus in this pivotal point of American history.

Dear Conscious Ones,

Tap into the Powers of Your Brain
by Jack Canfield, America’s Success Coach

Your brain will work tirelessly to achieve the statements you give your subconscious mind. When those statements are the affirmation of your goals, you are certain to achieve them! Stating these goals can be tricky however, and your subconscious mind needs things put a certain way.

You need to be specific with yourself. The more specific you are with your goal the more your brain has to go on to make them happen.

Remember, vague goals produce vague results. Don’t be afraid to be detailed with what you want! Write it all down as if you were putting in an order. Your subconscious will make it happen for you by steering you toward those opportunities.

Your goals might seem a bit overwhelming at first glance. But look again! Do you see how your goals can be broken down into a series of steps? What needs to be done first and next and after that? Keep writing the steps until you reach the goal.

Here’s a fun fact to help you attain your goals: your brain does not know the difference between actually doing something and just visualizing something being done. Your brain processes the two the same way!

Have you ever imagined yourself making a total flop out of yourself moments before you really do? That is because your brain really experienced it when you visualized it. Your brain will work to make happen whatever is being inputted.

What do you daydream about? Do you visualize yourself being successful? Do you visualize other people judging you? What you think about, you bring about!

Make it a habit to spend time visualizing your goals in detail as if you are living them right now. Do it every day, several times a day! Your brain will begin functioning as if your goals are already attained. You will start being the person you want to be simply because that is what is being processed in your brain. Your brain will make you notice all the resources available to you that you never noticed before. You will attract all the things you need to accomplish your goal.

Don’t visualize what it will be like, visualize what it is like!

Live it right now in your mind, everything in the present tense. What does it look like right now? What does it sound like and smell like? How does it feel? Create these detailed images and show your brain what it all looks like already complete. Your brain brings to your awareness only the things that match your beliefs about yourself, others, and the world. Everything else it filters out. When you visualize your completed goals in detail, your brain filters out everything that doesn’t pertain to those goals!

Write down your goals, break them down into achievable bits and every night visualize them completed. Then every morning visualize them completed. Take the time that is necessary to go through each goal in detail. Trust this process, the power of your brain has been greatly undervalued in the achievement of your goals!

© 2008 Jack Canfield

“Intelligence without ambition is a bird without wings.”

— Salvador Dalí: Spanish painter

Those with intelligence have a gift
Those with intelligence and a goal have a future.
Those with intelligence, a goal, and ambition soar to the life of their dreams.
Find your ambition, and spread your wings

— Motivational Quote from Nightingale-Conant

“If you aren’t making any mistakes, it’s a sure sign you’re playing it too safe.”

John Maxwell
American author, speaker and leadership expert

I first heard the phase, “the paralysis of perfection” during the Millionaire Mind Intensive program. Our MMI trainer, Doug Nelson, was sharing T. Harv Eker’s theory “That every master was once a disaster”, and the only way to reach excellence is just “Frigin’ do it”, look at the results, adjust the approach and repeat, always looking to improve the process until you get the result you want.

Doug went on to explain that our ego-mind often plays the “got-to-be-perfect” card to keep our money blueprint at it’s current ‘set-point’. When we aim for perfection in everything, at some level, we are unconsciously setting ourselves up for certain failure.

In the book that inspired “The Secret”, The Science of Getting Rich, Wally Wattles addresses the paralysis of perfection. Mr. Wattles advises “efficient” action and suggests, “…to do each day all that we can do WITHOUT hurrying.” Rather than trying to be PERFECT at everything we do, seeking EXCELLENCE is a better objective.

Excellence takes into account our “imperfections.”

There’s only ONE way to express perfection in a particular endeavor and, an infinite number of ways — to be less than perfect.

Doug talked about simply “relaxing into the gap” and to focus on taking action now aiming for consistently excellent results, instead of waiting to action with the “hope” of perfect results ‘someday. In his book Secrets of the Millionaire Mind, T. Harv Eker refers to this as the “Fire, Ready Aim” approach. Releasing the need for perfection and just taking action, right here, right now takes releases the expectation of perfection and allows us approach the project with joy, rather than fear of failure. It is wonderfully liberating to stop expecting that everyone else be perfect, too.

A number of the Millionaire Mind Intensive exercises are design to uncover our hidden belief systems about money and success. Until we are clear about WHAT we want, and WHY we want it, moving out of existing comfort zone will be difficult. I discovered I shared a mind set frequently found in the adult children of alcoholics — my own urge to be “perfect” was actually based in a need to CONTROL everything and everyone in my little world.
Wattles points out, we don’t have to direct the ‘Original Substance’ or control the creative process. In fact, we can’t! We just have to reach clarity about WHAT we really WANT and proceed from there.

Doug Nelson always stresses the importance of constant action. Success is not a sprint, or a grueling marathon — it is a daily, joyful, purposeful walk. Approaching each day with appreciation, taking action, doing the best you can at that given moment and recognizing each success, provides the “gap” to relax into,

Striving for excellence doesn’t beat me over the head every time I make a mistake. I’m able to note the result, make a correction and do better the next time.

I have resigned from a not so exclusive club — the perfection police. Rather than concern myself with what is wrong, I seek to note that which is right

“Expect excellence from yourself in a way that motivates and inspires you, but don’t set yourself up to fail at being perfectly perfect every minute.”

— Loretta LaRoche
Faculty of the Tufts Medical School, Author, Humorist

A good laugh or even a gentle chuckle is good for your health and your wealth

“Perfectionist’s Prayer”

Dear God –

Help me not be a perfectionist. (Did I spell that correctly?)

Help me to relax about insignificant details, beginning tomorrow
at 7:41:23 a.m. EST.

Help me to not try to run everything — but, if You need some
help, please feel free to ask me.

Help me to consider people’s feelings, even if most of them are
hypersensitive.

Help me to take responsibility for the consequences of my
actions, even though they’re usually not my fault.

Help me to be more laid back, and help me to do it exactly right.

Help me to take things more seriously — especially laughter,
parties, and dancing.

Give me patience, and I mean right now!

Help me to finish everything I start

Help me to keep my mind on one thing — oh, look, a bird — at a
time.

Help me to do only what I can, and trust for the rest. And could
I get that in writing?

Keep me open to others’ ideas, misguided though they may be.

Help me follow established procedures. Hey, wait — this is wrong
…

Help me slow down andnotrushthroughwhatido.

Thank you. Amen

Author Unknown

“I am careful not to confuse excellence with perfection.
Excellence I can reach for; perfection is God’s business.”

— Michael J. Fox